New York, June 17 (FinanceEnquiry.com) – Yahoo (NASDAQ: YHOO) has appointed Google’s (NASDAQ: GOOG) longtime Web-search Executive Marissa Mayer as its new chief. The compensation details have not been made public by the company. In the past five years, including two interim CEOs, Mayer has became the sixth CEO of the company.
As compared to company’s previous CEOs, Mayer has much more experience with the consumer websites. There was a mixed bag of reactions from the employees of the company after her appointment. A few were shock, a few were disappointed and a few seemed to be delighted.
According to managers at Yahoo, the another CEO would lead to reorganizations and attrition could accelerate.
Mayer said that the advertising will continue to be the main revenue source at Yahoo. The comapny’s position in online display and search advertising is strong and she hopes to add some new innovation ideas of advertising to its existing business model.
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